This study aims to identify and analyse existing and emerging approaches to developing and implementing media literacy and image education in Ireland, the Netherlands and the United Kingdom. Media literacy education is practised across a range of disciplines, target groups and fields of action, and addresses a complex field of issues across the full media spectrum. That said, fundamental tenets of media literacy education would involve equipping people to understand:

• the structures, sources and technologies that generate communication
• the codes, conventions and languages of media images and texts
• the processes of selection, interpretation and evaluation of media messages

If you feel that your research, resource development, activities and/or educational practice is currently contributing to media literacy education, we would be grateful if you could fill in the questionnaire below. Please take as much space as you feel you need.

NAME:

ORGANISATION:

CONTACT DETAILS (address, email, telephone, fax, website):
 
 
 
 
 
 
 
 
 
 

1. The text above offers our working definition of media literacy. How does this reflect your understanding of the concept?

 

 
 
 
 
 
 
 

2. What is your current involvement in the field of media literacy?

 

 
 
 
 
 
 
 

3. How do you feel that your work is contributing to media literacy?

 

 
 
 
 
 
 
 

4. What actual projects or resources are you working with or developing?

 

 
 
 
 
 
 
 

5. What would you see as important future issues and practices for media literacy education?

 

 
 
 
 
 
 
 

6. Are there any practitioners, activities and resources that you think we should be aware of for the purposes of this study? Please include contact details (You are also free to forward this questionnaire).

Please return this to colin@reactiv.freeserve.co.uk by 1 December 2001
 

Thank you for your cooperation,

Colin Havard, Peter Merry and Gavan Titley